March 2002 Monthly Newsletter :: Anduro Marketing

Anduro Creates Value

There are two primary reasons to engage the services offered by Anduro Marketing:

1) Increase the Volume of Qualified Traffic to Your Website

  • Research and select High Performance Keywords that will drive qualified visitors to a website
  • Select effective search engine marketing strategies that suit your needs and budget
  • Write the content of a website using carefully selected keywords that will help to increase the ranking on search engines
  • Optimize the HTML code to increase the potential of specific keywords being recognized by search engines
  • Understand the relationships between search engines and the difference between primary and secondary search engines
  • Develop alternative search engine marketing strategies in situations where traditional search engine marketing is not feasible

2) Increase the Response Rate of Visitors into Prospects

  • Design websites that elicit a positive emotional response in just a few seconds
  • Design websites that are easy to navigate and easy to use
  • Design websites with online sales process in mind that generates a specific response (like filling in a Lead Generation Form)
  • Design websites that generate sales leads

Internet Marketing Assessment

One of the first steps we take with our clients is a Internet Marketing Assessment. The Internet Marketing Assessment and the Internet Marketing Strategy are documents that we prepare for each company at the onset of our relationship with them. Please call Karen Csabay at (403) 875-2247 or email Karen at jeff.nelson@anduro.com if you would like us to develop an Internet Marketing Strategy for your company.

The Internet Marketing Assessment will give you a clear idea of how your website scores with regards to:

a) Response Features
b) Search Engine Friendliness
c) Search Engine Positioning
e) Keyword Density
f) Keyword Traffic Volumes

The Internet Marketing Assessment has a total of 50 points converted into a percentage. Most companies that we test before developing a Internet Marketing Strategy, score under 50%. We recently re-tested one of our clients and they now have a score of 75% which is pretty good. We are continuing to work with them to try and push the score over 80%.

The Internet Marketing Strategy will provide a clear strategy to:

a) Increase the Volume of Qualified Visitors
b) Increase the Response Rate

The Internet Marketing Strategy also outlines very specific strategies and tactics for our client.

Did you know you can send money online with PayPal?

PayPal lets you send money safely and securely to anyone with an email address. You can settle restaurant tabs with colleagues, pay friends for movie tickets, or buy a baseball card at an online auction. You can also send personalized money requests to your friends for a group event or party.

PayPal, the world's #1 online payment service, is accepted on over 3 million eBay(TM) auctions and by thousands of online shops. Over 12 million people in 37 countries worldwide use PayPal.

Signing up for PayPal is easy. It takes two minutes, and you'll even get $5 when you complete PayPal's new account bonus requirements. To learn more, or get started, visit PayPal's website at: https://www.paypal.com/refer/pal=jeff.nelson%40anduro.com


For more information on any of the products available from Anduro Marketing, contact us at info@anduro.com or (403) 410-3803.

Back to Newsletter Page