Our Team

Jeff Nelson - President

Jeff Nelson is the president of Anduro Marketing, a Calgary, Alberta based company he and business partner Damon James started in 2001. Anduro Marketing is an established leader in the dynamic field of online marketing, which involves strategies and techniques designed to increase site traffic and online presence, qualified leads, and sales revenues for its customers.

Jeff has an MBA (Haskayne School of Business) and a BA from the University of Alberta. His career encompasses 15 years in the IT industry, specifically sales and marketing, and two years as a quality assurance and business consultant. Jeff's consulting assignments include internet marketing, business intelligence reporting, process re-engineering, designing and implementing ISO 9000 Quality Management Systems, and developing competitor benchmark comparisons. He is also a sessional business instructor at the University of Calgary and at Mount Royal College. When not busy with work, Jeff likes to spend time baking bread and pies - strawberry rhubarb is a particular specialty.

Damon James - VP Operations

Damon James graduated from the Multimedia program at Lethbridge Community College and has worked in the Web industry for over 10 years. Before starting Anduro Marketing with business partner Jeff Nelson, Damon had held positions in web design and technology companies such as Impact Blue and Big Picture Technologies. As Vice President of Operations at Anduro Marketing, he specializes in search engine optimization (SEO) and internet marketing. His past expressions of the entrepreneurial spirit included starting up a painting company and a small comic book studio.

Emma Ylitalo - Online Marketing Specialist

Emma was born in Finland where she also got her BA in Business Economics. After her studies she moved to Germany and worked there as a Junior Online Marketing Manager managing several display advertising campaigns for Scandinavian countries. Now here in Canada and with Anduro, she is working as an Online Marketing Specialist focusing on Pay Per Click accounts and Social Media campaigns. She has successfully completed Googles AdWords training to become a certified PPC professional. In her free time she enjoys books, music, writing and doing volunteer work for Calgary based Foundation For Democratic Advancement (FDA).

Nicholette Freele - Office Manager

Nicholette Freele was born and raised in Calgary. She graduated from Fashion Marketing at Olds College in 2007. She was the Project Manager for Alberta Fashion Week where she maintained communication and correspondence with sponsors and designers.

Nicholette has a strong background in fashion, but has a passion for all forms of art. She joined the Anduro team in March of 2010 and brings with her over five years of administrative experience. As Marketing Coordinator, she covers an array of administrative and marketing tasks.



Joe Armstrong - Marketing Consultant

Joe Armstrong has worked with Anduro Marketing, as an employee and independent contractor, over the course of the last 5 years. He is a Google AdWords Qualified Individual and holds a Bachelors of Applied Communication from Mount Royal College. While his primary role is that of a copywriter, Joe is well versed in online marketing and has served as an account manager for Anduro in the past. Joe has leveraged his skills in these areas as well as technical communication and teaching English (Joe is TESL certified), in his global adventures throughout the Middle and Far East.


For more information on any of the products available from Anduro Marketing, contact us at info@anduro.com or (403) 410-3803.