Client Profile: Claritech Solutions
Claritech Solutions, founded in 2000 by Dan Frederick, P.Eng., is a seasoned information technology management company. Offering cost-effective IT solutions tailored for small to medium-sized organizations, Claritech stands out for its commitment to simplicity and user-centric approach, ensuring long-term efficiency and cost savings for its clients.
Client Profile: Dianne Button, Realtor
Dianne Button brings over 25 years of residential real estate experience, offering personalized service from start to finish. With a commitment to hands-on assistance, she ensures client satisfaction and boasts a 98 percent return and referral rate.
Digital Marketing Trends and Predictions for 2017 with Doug Lacombe
Doug Lacombe is the founder and president of Communicatto and has over 20 years experience in media (newspapers), web publishing, software, telecom (wireless data and voice), and social media.
Video Training and Chris Cromwell's Entrepreneurial Story
Recently attended a video training course led by Chris Cromwell, @Creative_Crom, who shared his journey into entrepreneurship. His story is insightful and worth a listen in this 2-minute video. Overcoming obstacles like technology, time, and self-consciousness.
SEO Isn't Free and PPC Helps
Discover the power of combining SEO and PPC in "How to Dominate in Search Marketing" by Tyler Thursby. As someone passionate about SEO, I agree that PPC is a potent advertising tool, helping brands reach their target audience with precision.
eNewsletters are Still a Strong Way to Connect with Prospects and Customers
Are eNewsletters still relevant? Here's why they matter: staying connected with customers, maintaining brand visibility, and delivering informative content directly to opted-in subscribers.
Online Reviews - So Important
Everyone knows that online reviews are important, or they should know. But how do you get reviews?
Free Online Meeting Software - Anymeeting.com
I'll admit it, I'm cheap. Not always but sometimes. I especially don't like paying for something if I can get the same thing for free elsewhere.
8 Reasons to Use Google AdWords - Now Rather than Later
Use AdWords to increase the volume of Prospects and drive up Revenue.
What the World Needs is a New Browser - Vivaldi
Discover Vivaldi, a new browser shaking up the internet landscape with its fast loading times, unique panel feature, and extensive customization options. Read on to explore why it might be worth giving it a try.
Incredible Support from Microsoft
From past experiences of long wait times and poor service, I was hesitant to reach out to Microsoft for support. However, my recent encounter was a pleasant surprise. With a quick callback, efficient diagnosis, and remote resolution of my Excel and Word file issue, I was impressed by the seamless experience.
Easy Screenshots using Lightshot
Discover a hassle-free way to capture screenshots with Lightshot. No more complex steps; simply click, highlight, and paste directly into your documents. Check out the demo video and give it a try to see the difference it makes!
Using Google Analytics to Track Sessions from Email
Capture screenshots effortlessly with Lightshot. Just click, highlight, and paste directly into your documents. Try it out and see the difference!
Workshop at Creativity & Convergence Conference on Nov 30, 2015
On Nov 30, 2015 Jeff Nelson and Jake Blumes will be facilitating a workshop on using data to help make better marketing investment decisions at the Creativity & Convergence Conference in Calgary, AB.
My Favorite Report in Google Analytics
As digital marketing becomes the standard way to market and sell products the importance of tools like Google Analytics will become increasingly more important.
Google Search Tools
Have you heard of Google's Search Tools? My guess is that these may be new to you. A link to the Search Tools is on the right side of the menu. Most searchers use the default which is: Any country, Any time, Any result and related to the local city. But there are other options.
Marketing Channel or Marketing Campaign: What's the Difference?
This brings me to the topic of differentiating between a marketing channel and a marketing campaign. Most likely the idea of comparing a channel to a campaign is elementary for most marketers. However, not everyone is familiar with all the terms that we sling around in marketing meetings. So I thought I would elaborate.
5 Essential Do's and Don'ts for Business
Recently, I received a newsletter with a link to a very good video on YouTube that they had produced. For your reference, the Do's and Don'ts are listed below.
Using Filters in Google Analytics
A few of our clients and one of our websites are getting a bunch of spam from a website with the URL "floating-share-buttons.com" or some version of that. A little bit of spam leaking through is not a big deal but this site seems to bump up the sessions with no value - very annoying.
17 Essential Marketing Metrics for Customer Acquisition
In this post, I will review a list of 17 measures and metrics that are essential for tracking the success of any marketing campaign focusing on the acquisition of new customers.