Plagiarism is Alive and Well
Marketing Strategy, AI Jeff Nelson Marketing Strategy, AI Jeff Nelson

Plagiarism is Alive and Well

In schools and universities, plagiarism is treated like a felony. Copy a few lines from Wikipedia and boom—you're one foot out the door with an F on your transcript and a stern lecture about “academic integrity.” LLM and AI have made the act of plagiarism even more tempting. I am guilty of this pleasure, as evident in this blog post and other posts I have written.

But step into the real world? Plagiarism isn’t just alive and well—it’s thriving.

Read More
Should I Focus on Profit or Revenue?

Should I Focus on Profit or Revenue?

When evaluating a business or marketing strategy, one of the most important questions you can ask is: Should I prioritize revenue or profit?  This 2x2 matrix offers a visual framework to assess your current position and guide your next steps. The vertical axis represents profitability, while the horizontal axis shows revenue scale.

Read More